Its not that I can't really seal the deal per say.... My prices are cheaper but customers always seem to find that guy or remembered that a friend of a family member does it on the side and he would be able to do it cheaper for for $xxxx..I'm willing to give a small "first time customer discount" but I can't work for free... Another thing I noticed but I recently fixed it was that I was overestimating my paint costs which drove the price higher...I was eestimating paint at $50/gal but didn't realize that through my commercial account at SW would be $36/gal max....Being that I just started the business back up in Nov. '12, I'm kinda doing both referrals and advertising, I do have a website www.woodbridgepainters.com
, facebook page with about 109 likes, but the phone isn't ringing as much as i wish, but i guess i can't complain being that i just started back up a few months ago...I don't know, maybe it is image.. I haven't been able to afford t shirts yet to where i can wear some sort of "uniform" and also my work veh is a 2003 chev s-10 pick up with just those magnetic signs on each door and the tailgate. I mainly live in a middle class to upper class town...Houses ranging from $175k-$900k. But I'm mainly targeting the middle class to upper middle class people...$200k-450k people..I guess i just need to learn that I'm not going to get every job i walk on to estimate, I have to realize that its ok they'll be more..